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3 kings : Diddy, Dr. Dre, Jay Z, and hip-hop's multibillion-dollar rise / Zack O'Malley Greenburg.

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  • 7 of 8 copies available at Missouri Evergreen. (Show)
  • 2 of 2 copies available at Trails Regional.

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0 current holds with 8 total copies.

Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Trails Regional-Odessa 782.421 Gre (Text) 2204715360 Adult Non-Fiction Available -
Trails Regional-Warrensburg 782.421 Gre (Text) 2204715379 Adult Non-Fiction Available -

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Bibliography, etc. Note:
Includes bibliographical references (pages 265-297) and index.
Summary, etc.:
Being successful musicians was simply never enough for the three kings of hip-hop. Diddy, Dr. Dre, and Jay-Z lifted themselves from childhood adversity into tycoon territory, amassing levels of fame and wealth that not only outshone all other contemporary hip-hop artists, but with a combined net worth of well over 2 billion made them the three richest American musicians, period. Yet their fortunes have little to do with selling their own albums: between Diddy's Ciroc vodka, Dre's 3 billion sale of his Beats headphones to Apple, and Jay-Z's Tidal streaming service and other assets, these artists have transcended pop music fame to become lifestyle icons and moguls. Hip-hop is no longer just a musical genre; it's become a way of life that encompasses fashion, film, food, drink, sports, electronics and more - one that has opened new paths to profit and to critical and commercial acclaim. Thanks in large part to the Three Kings-who all started their own record labels and released classic albums before moving on to become multifaceted businessmen-hip-hop has been transformed from a genre spawned in poverty into a truly global multibillion-dollar industry. These men are the modern embodiment of the American Dream, but their stories as great thinkers and entrepreneurs have yet to be told in full. Based on a decade of reporting, and interviews with more than 100 sources including hip-hop pioneers Russell Simmons and Fab 5 Freddy; new-breed executives like former Def Jam chief Kevin Liles and venture capitalist Troy Carter; and stars from Swizz Beatz to Shaquille O'Neal, 3 Kings tells the fascinating story of the rise and rise of the three most influential musicians in America.
Subject: Diddy, 1969-
Dr. Dre, 1965-
Jay-Z, 1969-
Rap (Music) > History and criticism.
Rap (Music) > Economic aspects.

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